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Additional Information:
Users of their products include XM Satellite Radio, Dell, Scholastic Book Fairs, Six Flags, ProFlowers.com, Bausch & Lomb, The Children’s Place, ToysRUs.com, Turtle Wax, DreamWorks, Nortel, Siemens, RE/MAX, Kent State University and over a dozen other colleges and universities, New York Philharmonic and a bunch of other non-profit organizations, and the U.S. Dept. of the Treasury – U.S. Secret Service and a handful of other government organizations. Now that’s a client list!
What do Arial Software products do that make them so popular with some of the largest name brands in the world? Read on.
The “high-end” version of Email Marketing Director (and its predecessor), this product offers a wider array of advanced functions and requires a little bit more technical know-how than its newbie-friendly offshoot. The program’s interface can be set, however, to show only those features appropriate for Basic, Intermediate, or Advanced level users.
Campaign Enterprise includes all the features of Email Marketing Director many in an enhanced fashion, and adds a slew of other optimization tools and conveniences.
For example, Campaign Enterprise offers unlimited email personalization, supported by expanded tabs with enhanced personalization features. For another, Campaign Enterprise works directly with most major databases – MS SQL, Oracle, MySQL, Access, FozPro, and any ODBC database – freeing you from ever having to import or export again. Plus, you can preview all merges before fields are officially merged.
Campaign Enterprise allows you to work with aspects of the server portion of your campaigns – enabling/disabling pop-checking, debug mode, and scheduling, clearing the status log list, and more – without you needing to be on the server itself.
Campaign Enterprise fully automates:
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subscribing and unsubscribing, including use of separate confirmation/verification pages
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database writeback of hard and soft bounces
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tracking opened emails
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real time tracking of email responses
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logging in to all SMTP servers requiring authentication
Further, Campaign Enterprise facilitates using dynamic content in your messages – paragraphs, graphics, etc. that reflect the interests, preferences, demographics, and surfing behavior of each individual email recipient. Campaign Enterprise also supports database driven email attachments, permitting you to include any type of file with your emails.
Campaign Enterprise also provides advanced segmentation of email campaigns by purchase history, areas of interest, demographics, or by any of the other fields stored in your database.
The tracking features and reporting features in Campaign Enterprise are also enhanced, allowing you to easily analyze such valuable data as clickthrough rates, responses, bounces, unsubscribes, and split-message responses.
This web-based software can support an unlimited number of users, even going so far as to allow you to assign varying degrees of access to individuals or whole groups of users.
The above only scratches the surface of features and functionality offered by this software behemoth.
Campaign Enterprise comes in 4 different “sizes”, each with all the same features except for those mentioned herein:
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Standard ($985) – allows 1 concurrent users and can email up to 10,000 subscribers in one batch
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Small Business ($1,640) – allows additional users and concurrent connections and can email up to 50,000 subscribers in one batch
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Professional($3,295) - allows additional users and concurrent connections and can email up to 250,000 subscribers in one batch
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Performance($5,495) - allows additional users and concurrent connections and can email unlimited subscribers in each batch
All Arial Software products come with a full 30-day money-back guarantee.
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