Additional Information:

Users of their products include XM Satellite Radio, Dell, Scholastic Book Fairs, Six Flags, ProFlowers.com, Bausch & Lomb, The Children’s Place, ToysRUs.com, Turtle Wax, DreamWorks, Nortel, Siemens, RE/MAX, Kent State University and over a dozen other colleges and universities, New York Philharmonic and a bunch of other non-profit organizations, and the U.S. Dept. of the Treasury – U.S. Secret Service and a handful of other government organizations. Now that’s a client list!

What do Arial Software products do that make them so popular with some of the largest name brands in the world?  Read on.

Currently at Version 3, this is a streamlined version of their total automated permission-based email solution. Email Marketing Director comes with its own built-in database that supports an unlimited number of separate email lists. Sort your data fields however you like.

The database uses an advanced filtering logic that allows you to select only qualifying members from your lists to receive certain outgoing messages. Target your emails to only those subscribers that fit certain criteria. Optimize your email marketing efforts like never before.

You can easily import and export lists to and from your Email Marketing Director database as well as easily edit your subscriber records however and whenever you need. Mail merge functionality allows you to personalize all your messages en masse with simple drag and drop efficiency.

Email Marketing Director includes 20 convenient business and industry-focused templates for you to use and alter as you see fit.

Or design your emails from scratch, using a built-in HTML editor that allows you to create, edit, preview, save, and reuse an unlimited number of messages. And if you’d prefer to use your own HTML editor, Email Marketing Director 3 is compatible with Macromedia DreamWeaver, Microsoft FrontPage, PageMaker, NVU, and Adobe GoLive, to name a few.

You can embed images directly into your emails or insert pathways that lead to your web-based graphics.

With Email Marketing Director’s built-in email server, you need not use your own server, and therefore are free from the emailing restrictions imposed by so many email clients and ISP. A full color calendar helps you neatly and efficiently organize your schedule of email campaigns a year out. Plus, you can backtrack through the calendar to check on what you’ve already sent, when you sent it, and to whom.

You can control the flow of outgoing emails as needed to suit your ISP bandwidth or other limitations to your internet access or, if using your own mail server, its maximum speeds. Set the number of messages to be sent per hour and you’re good to go.

Email Marketing Director deftly handles bounced messages and (ultimately) unsubscribing undeliverable email addresses from your lists. Unsubscribe links are also automatically included in every message you send, giving your subscribers both the peace of mind of knowing they can opt-out all by themselves anytime they wish and giving you the convenience of not having to deal with unsubscribe requests and manually unsubscribing members yourself.

Plus, for those who don’t yet possess an email list of their own, Arial Software offers Zeop, a product that allows you to sign up new subscribers from any website and add them immediately to your database. Zeop is available free of charge at Zeop.com and is fully supported by Email Marketing Director 3.

A feature that most people won’t need (at least not as of yet) but that could present considerable value to some (particularly larger businesses) is support for alternate server ports.  

Email Marketing Director costs $495. Gold Level support is an additional $99/year and Platinum Level support an additional $149/year.

All Arial Software products come with a full 30-day money-back guarantee.