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Additional Information:
They also produce search engine submission tool SubmitWolf, a world clock, a CD ripper, an FTP client, and a toolbar manager, designer and authoring tool…to name a few.
The subject of this review, however, is their keyword research tool – Keyword Discovery – and what a tool it is!
KeywordDiscovery draws from over 26 billion searches on almost 200 search engines to deliver one of the most current and comprehensive collection of keywords and keyword statistics imaginable. Keyword Discovery also provides users with an array of easy-to-use analysis, sorting, tracking, filtering, and reporting tools to make keyword list management a breeze.
First, KeywordDiscovery identifies popular search terms using your keywords. From here you can select some or all of the words to Cross-Reference, Analyze, or Export.
Analyze your data according to searches conducted, KEI (Keyword Efficiency Index), and predicted daily listings in search results for each term. Use these statistics to determine the optimal use of your precious budget by comparing the popularity of a keyword with your audience against its popularity with your competition.
Discover marketable misspelled keywords with a single click. An enormous and oft-untapped portion of internet business comes from misspelled search queries. While a keyword’s accurate spelling might be too costly for you to bother bidding on, you could get top placement on the number 1 most common misspelling of that word.
KeywordDiscovery lets you examine seasonal trends – charting data for the previous 12 months. With this feature you can plan you marketing campaigns around peak spending periods. You’ll also be able to estimate traffic levels during “soft” periods.
KeywordDiscovery, of course, will also generate lists of related and similar keywords based on the terms you enter. The software also tracks the most popular search terms by specific industry (including subheadings within individual industries).
KeywordDiscovery’s Keyword Density Tool checks the density counts of your keywords on your pages (integral in maximizing your results in search engine’s algorithms) and mines those exact terms your competitors are using profitably and how exactly they are using them (ie. keyword counts in MetaTags, links, and copy).
KeywordDiscovery’s data is collected daily, though their online database is updated monthly. The list of search engines they draw from includes every major and minor player we’ve ever heard of, including Google, AltaVista, Yahoo!, DMOZ, MSN, Teoma, Simpli, Slider, Enhance, 7Search, GoClick, FindWhat, Kanoodle, Overture, Search123, Searchfeed, Snap, Mysearch, Alexa, HotBot, Ask Jeeves, Netscape, Lycos, and much much more, including international engines, including scores of geo-specific Googles.
Keyword Discovery provides the following 3 types of advanced keyword reports for additional value:
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Top Search Reports: Monthly or annual tallies up to the 500,000 most popularly searched keywords
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Exhaustive Keyword Lists: A full list of every legitimate search term variation of any keyword you like
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Industry Keyword Lists: A list of the most popular keywords specific to a particular industry
KeywordDiscovery additionally provides a full API Interface so “Enterprise” members can integrate Keyword Discovery functionality into their company’s existing software.
Keyword Discovery can be purchased under two different packages:
Standard
Up to 1,000 searches per month, for $49.95 per month or $390 annually
Enterprise
Up to 10,000 searches per month and XML API access for $395 per month or $3,081 per year.
Barring the keyword tools built into Google and Yahoo!, KeywordDiscovery is one of the two most popular and most emulated keyword tools available today (the other being Wordtracker – also reviewed on this site). KeywordDiscovery and Wordtracker are also the two keyword tools that have the most third-party applications built specifically for them. Interestingly enough, KeywordDiscovery comes at a discount to existing Wordtracker members.
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