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Additional Information:
Atlas Search works with all the major Tier I and II pay per click search engines (PPCSE) including: Google, Yahoo! (Overture), Miva, Enhance, Kanoodle, Looksmart, GoClick, myGeek, Mirago, Search123, Ask Jeevves, BlowSearch, Turbo 10, and Searchfeed – among others. As well, you’ll find support for many of the international versions of these PPCSEs. Atlas Search provides easy links for users to sign up (for free) with the various search engines’ advertising programs.
Additionally, Atlas Search supports many top tier shopping portals, including: Shopping.com, Froogle, BizRate, NexTag, mySimon, CNET, Yahoo! Shopping.
The complete internet marketing solution that is Atlas Search is comprised of 5 essential elements: BidManager, ProfitBuilder CampaignOptimizer, MasterList, and Intellidex.
BidManager: BidManager helps you maintain your desired ranking without overpaying and without having to spend needless hours manually checking up on all your bids.
Control all of your pay per click bidding with one easy-to-use interface. BidManager automatically checks (up to 48 times per day) the status and positions of all your bids and institutes strategic changes based on parameters you’ve already laid out! Parameters such as:
Which keywords to make Active and thus keep monitoring and tracking,
Your Optimal Rank in case #1 is not what you’re after (often a wise decision),
The Price Increment which you want your bids to move up or down,
The Maximum Price you’d be willing to bid,
A Minimum Price to make sure you don’t get squeezed out of the competition,
(When available) the Big Landscape, or top 10 competing bids for your same keyword(s)
The BidManager will send you status emails as frequently as every half hour, detailing the progress of your campaign, including your: New Rank, New Price, Prev. Rank, Prev. Price, Net Change, Optimal Rank, Max Price, Competitor(s), whether BidManager had to place a listing in a less-than-optimal position because of restrictions you set, and whether a change that was warranted was not made because of a limit imposed on the maximum number of automated bid changes on the particular search engine in question.
Probably the BidManager’s most impressive feature is its Rules-Based Bidding, allowing you to further refine the parameters for your automated bidding. Is a competitor jamming your bid? Set a rule to place your listing below theirs, removing you from their sights. Is there a better and a worse time of day or week to run your listings? Set a rule to adjust your bids or optimal ranks based on the clock or the calendar. Want to make sure your listing appears directly above or below a particular competitor or supportive URL? Set a rule to match their bidding patterns.
Rules-based bidding allows you to jam other bidders (not nice, but hey – you’re not in business to make friends, right?), or to base your bidding parameters on one of the statistics compiled from Atlas Search’s ProfitBuilder tool. This incredible customizability not only gives you faster results than if you managed your bids manually with a fraction of the effort, but the results are doubtlessly more accurate and comprehensive than if you tried to tackle such a task on your own.
ProfitBuilder: This is Atlas Search’s conversion tracking and web analytics tool. With ProfitBuilder, you can track the detailed traffic results of your campaigns, such as:
Then analyze these figures to calculate an honest cost-per-acquisition and return on investment. Study your visitors and their referrers, the activity that took place in their sessions on your site, the paths visitors took through your site, how often you were left with an abandoned shopping cart, and more.
This service even comes with a convenient Dashboard that displays in one simple snapshot the movement of your sales, conversion rate, amount of time visitors spend on your site, and more.
Use ProfitBuilder to track and analyze multiple websites with a battery of reporting and sorting features so you can isolate the information most valuable to your business. Best of all, use ProfitBuilder on more than just your keyword campaigns: Use it on banner campaigns, email campaigns, or any others you can think of. And track results by events other than sales, if you wish, such as email newsletter signups or requests for additional information.
CampaignOptimizer: Free for paid users of BidManager and ProfitBuilder, this is a strategic planning tool for portfolio management of keyword campaigns. CampaignOptimizer is a sophisticated, self-learning tool for modeling the outcome of various possible strategies to find the one that seems it’ll work the best. Just set your estimated goals for 5 different parameters and let the CampaignOptimizer do its magic. Tweak your settings until the results mirror your desired outcome. Then implement the selected campaign with one click. You can also make quick and easy modifications to parameters you set for your portfolio campaigns using this same easy interface.
MasterList: Atlas Search’s centralized keyword management solution, allowing you to create and edit keywords, titles, descriptions, tracking URLs, and even product photos all in one place. Then submit your master list to any or all of the supported PPC search engines. You can then easily track MasterList results using ProfitBuilder.
Intellidex: This remarkable service indexes your entire site every two or three days or once every week (as you see fit) and presents all data to the algorithmic and pay per click search engines and shopping portals, including those that aren’t able to index database-driven dynamic online catalogs themselves. This ensures that far more than just the products, services, and info in the upper levels of your sites will get search engine exposure. Intellidex picks up the slack where bots and crawlers fail.
Before you sign up for Atlas Search’s 14-day free trial, why not go to the site and avail them of their assortment of free tools.
For example, the folks at Atlas Search have derived their own metric, called the Atlas Search Index, for determining the visibility of your site at any given point in time. It measures such factors as number of external links to the site, number of pages indexed in the search engines, ranking of pages and listings, additional/alternate traffic sources, and general traffic patterns to your website. A free service you can go try out right now on their site, for an interesting and educational experience, allows you to find out the Atlas Search Index for any web page you enter.
Other free tools and resources on the site available without purchase or a membership include a detailed PPC Glossary and an Auto Bid Simulator to help you strategize bidding on search engines that permit automated bidding as well as informative articles on improving your success as a search engine marketer.
The pricing structure at Atlas Search is a bit confusing, so bear with us if we lose you here, but the following is a summary of what you have to choose from once your 14-day free trial expires.
Firstly, you can select from one of three Pre-Configured Packages:
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Beginner with 100 BidManager bid reviews in up to 10 search engines (configured as 50 keywords, updated 2 times a day) and up to 50,000 ProfitBuilder page views - $79.95/month or $2.65/day
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Intermediate with 600 BidManager bid reviews in up to 10 search engines (configured as you wish – ie. 100 keywords updated 6 times a day or 300 updated twice a day, etc.), and up to 50,000 ProfitBuilder page views - $249.95/month or $8.33/day
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Advanced with 3,000 BidManager bid reviews in up to 10 search engines (configured as you wish), and up to 100,000 ProfitBuilder page views - $649.90/month or $21.66/day
Or you can choose an A La Carte or Customized package. You can elect to manage up to 10,000 different keywords (that would be $2,499.94, by the way) with BidManager. And though ProfitBuilder gives you 50,000 free page views with BidManager, you can add more as you see fit, up to 1,000,000 page views (which would be an additional $499.95/month + $0.001 per additional page view over 1,050,000).
A MasterList for up to 500 keywords is included for all BidManager subscribers no matter the level, but you can choose to have up to 1,000 ($79.95/month) or 2,500 ($99.95/month), or 5,000 ($149.95/month), or 10,000 ($249.95) instead.
Intellidex, on the other hand, is a separate service altogether. Then free trial gives you 100 listings. To continue the service beyond that you’ll have to choose whether to have your site indexed once a week ($49.95/month), every 3 days ($79.95/month), or every 2 days ($99.95/month).
Atlas Search also hosts a variety of comprehensive training and support services to get you savvy with their entire suite of internet marketing solutions.
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Pricing Information: