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Additional Information:
PPC Bid Reporter Professional (formerly known as Good Keywords Professional) is the campaign strategizing arm of the toolkit. What this means is PPC Bid Reporter Professional will study, analyze, and report upon the advertisers and bidding patterns at 12 leading PPC search engines.
For any given search, PPC Bid Reporter Professional will return the following screens:
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Bids and Ranks - The bids for the top several ranks (available in multiple currencies) for any search term on any of their supported search engines
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Top Bid View – A table view that shows first, last, and median bids based on page 1 results for any search term
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Bid Trend View - Displays charts of cost per click versus rank for all 12 search engines in 1 simple screen
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Competitor View - The names of your main competitors for any given search term
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Google AdWords Text View - How many of them are using Google AdWords, and the effectiveness of their ads (Learn at your competitors’ expense!)
Do not mistake PPC Bid Reporter Pro for an automated bidding tool, because it is not one. It is strictly a research and analysis tool.
PPC Bid Reporter Pro will not even allow you to schedule automated updates of research reports on your search terms. To generate a new report, you’d have to initiate a new search. And though you can submit more than one keyword to be researched at a time, PPC Bid Reporter Pro will only research one keyword or phrase on your list at a time, just as if you were performing a search manually.
Nor is PPC Bid Reporter Pro a bid monitoring program, though it will notify you by email of certain changes to your bids.
Now, some may consider this a downside, but you cannot purchase PPC Bid Reporter Pro by itself; you must purchase the entire PPC Toolkit if you wish to enjoy the benefits of PPC Bid Reporter Pro. The upside to getting the total package – Softnik’s entire PPC Toolkit – is that you can be sure the individual components properly integrate.
Purchase PPC Bid Reporter Pro for a one-time (read: non-recurring) fee of $99 for a Single User License and $195 for a Site License (permitting installation on unlimited computers within the same company) and get 3 years of updates free.
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